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Kickstart momentum and earn loyal fans with a meaningful brand identity.

A company’s brand is not meant to last a lifetime. Brands evolve. Strategic directions change.

Our rebranding principles

We build better brands when we…

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Case StudySeptember 02, 2021

Frontenac Business Services

Back to Our Work Frontenac Business Services The Frontenac CFDC approached 1dea with a goal of attaining a much...

Case StudySeptember 02, 2021

Naturally L&A

Back to Our Work Naturally L&A The County of Lennox and Addington is a thriving rural community, conveniently located...

Case StudyAugust 26, 2021

Township of South Frontenac

Back to Our Work Township of South Frontenac Among a number of proposals, 1dea was the successful agency chosen...

Case StudyAugust 26, 2021

Frontenac Club

  Back to Our Work Frontenac Club This luxury boutique hotel is unlike any other in this market –...

Case StudyAugust 25, 2021

Bruce County

Back to Our Work County of Bruce From 2018 onward, the County of Bruce has selected 1dea as vendor...

Case StudyMarch 25, 2021

Logo Design Examples

  Back to Our Work Logo Design Examples We’ve supported a lot of organizations over the years with the...

ArticleMarch 12, 2020

How to Establish Focus in Your Business Through Brand Positioning

Believe it or not, on a typical day, by 10 am, you would have already made about 4,000 choices....

ArticleJanuary 03, 2020

A Marketer’s Guide: How to Write Website Copy That Sells

Copywriting that Converts A website has less than 15 seconds to grab your attention. Which means you have less...

ArticleJanuary 28, 2019
Brand Ambassadors

It’s Time to Create “Brand Ambassadors”

  I have some great friends. The kind that forgive me, even when I say the wrong thing or...

ArticleDecember 17, 2018
Does copy affect your brand?

Does copy affect the way people see your brand?

For many years I made a living helping business owners strengthen and reinforce their brand … by just writing...

ArticleNovember 20, 2018

Your Brilliant Product Isn’t Enough. You Need a Brand.

It came to you in an ‘aha moment’; your ‘million-dollar idea’. Then you did what most people only dream...

Case StudyNovember 07, 2018

Plant Choir

Back to Our Work Plant Choir Can plants create music? 1dea is often approached with unique ideas, but none...

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