Branding

Your brand is sacred...it’s powerful. It's truly one of your most important assets.

A company’s brand is not meant to last a lifetime. Brands evolve. Strategic directions change.

Our rebranding principles

We build better brands when we…

We’ll define priorities & process based on your budget and needs.

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ArticleMarch 12, 2020

How to Establish Focus in Your Business Through Brand Positioning

Believe it or not, on a typical day, by 10 am, you would have already made about 4,000 choices....

ArticleJanuary 03, 2020

A Marketer’s Guide: How to Write Website Copy That Sells

Copywriting that Converts A website has less than 15 seconds to grab your attention. Which means you have less...

ArticleJanuary 28, 2019
Brand Ambassadors

It’s Time to Create “Brand Ambassadors”

  I have some great friends. The kind that forgive me, even when I say the wrong thing or...

ArticleDecember 17, 2018
Does copy affect your brand?

Does copy affect the way people see your brand?

For many years I made a living helping business owners strengthen and reinforce their brand … by just writing...

ArticleNovember 20, 2018

Your Brilliant Product Isn’t Enough. You Need a Brand.

It came to you in an ‘aha moment’; your ‘million-dollar idea’. Then you did what most people only dream...

Case StudyNovember 07, 2018

Plant Choir

ArticleNovember 06, 2018

When is a Good Time to Rebrand?

Rebranding is an exciting undertaking. It’s an opportunity to turn the page, to move ahead, to realize a new...

Case StudyNovember 03, 2018

Limestone Technologies Inc.

Case StudyNovember 02, 2018

Kingston Olive Oil Co.

ArticleNovember 02, 2018

Take it from Ogilvy, We’re Selling Brands, Not Products

Past trends tend to become new again, especially in fashion. But, does this hold true in marketing? Or does,...

ArticleFebruary 16, 2018

8 Ways to Ensure Your Rebrand is a Success Story

Rebranding is a bold and exciting new step in an organization’s life. If done properly, it can be a...

Case StudyFebruary 16, 2018

Grand OnStage

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