Kickstart momentum and earn loyal fans with a meaningful brand identity.

A company’s brand is not meant to last a lifetime. Brands evolve. Strategic directions change.

Our rebranding principles

We build better brands when we…

We’ll define priorities & process based on your budget and needs.

Take the first step towards evaluating your brand.
Book Now
Case StudyMarch 25, 2021

Logo Design Examples

  Back to Our Work Logo Design Examples We’ve supported a lot of organizations over the years with the...

ArticleMarch 12, 2020

How to Establish Focus in Your Business Through Brand Positioning

Believe it or not, on a typical day, by 10 am, you would have already made about 4,000 choices....

ArticleJanuary 03, 2020

A Marketer’s Guide: How to Write Website Copy That Sells

Copywriting that Converts A website has less than 15 seconds to grab your attention. Which means you have less...

ArticleJanuary 28, 2019
Brand Ambassadors

It’s Time to Create “Brand Ambassadors”

  I have some great friends. The kind that forgive me, even when I say the wrong thing or...

ArticleDecember 17, 2018
Does copy affect your brand?

Does copy affect the way people see your brand?

For many years I made a living helping business owners strengthen and reinforce their brand … by just writing...

ArticleNovember 20, 2018

Your Brilliant Product Isn’t Enough. You Need a Brand.

It came to you in an ‘aha moment’; your ‘million-dollar idea’. Then you did what most people only dream...

Case StudyNovember 07, 2018

Plant Choir

Back to Our Work Plant Choir Can plants create music? 1dea is often approached with unique ideas, but none...

ArticleNovember 06, 2018

When is a Good Time to Rebrand?

Rebranding is an exciting undertaking. It’s an opportunity to turn the page, to move ahead, to realize a new...

Case StudyNovember 03, 2018

Limestone Technologies Inc.

Back to Our Work Limestone Technologies Inc. Since 2010, 1dea has been trusted to create and build this brand...

Case StudyNovember 02, 2018

Kingston Olive Oil Co.

Back to Our Work Kingston Olive Oil Co. Rarely is there a place that has a dynamic visitor experience...

ArticleNovember 02, 2018

Take it from Ogilvy, We’re Selling Brands, Not Products

Past trends tend to become new again, especially in fashion. But, does this hold true in marketing? Or does,...

Case StudyFebruary 17, 2018

Queen’s University

Back to Our Work Queen’s University The Office of Advancement of Queen’s University has come to 1dea looking to...

Read more articles about:Brand & Strategy
Read more articles about:Graphic Design & Creative Content
Check out our blog to see:All Articles

Is it time to brand or rebrand?

Learn more about our process. See if it's a fit.