Museum of Lennox & Addington

Once considered the County Gaol (Jail), the Museum & Archives was prepared to reignite its presence in the community.

Brand Identity & Positioning

1dea was approached by the Museum & Archives to help develop a new brand identity, name and positioning that better reflects its overall experience, including strength in storytelling, community culture and bringing Lennox & Addington’s history to life. The rebrand included:

Brand Identity & Positioning

1dea was approached by the Museum & Archives to help develop a new brand identity, name and positioning that better reflects its overall experience, including strength in storytelling, community culture and bringing Lennox & Addington’s history to life. The rebrand included:

Visual Identity & Standards Guidelines

To help ensure the new logo, organizational name, and brand positioning would be used effectively, 1dea prepared a set of brand standards to help guide staff, vendors or community partners as to how to use the brand consistently.

Visual Identity & Standards Guidelines

To help ensure the new logo, organizational name, and brand positioning would be used effectively, 1dea prepared a set of brand standards to help guide staff, vendors or community partners as to how to use the brand consistently.

Website Planning, Design & Development

To carry-out the new brand, name and positioning, it was important to overhaul the website to help amplify the Museum of Lennox & Addington experience. 1dea developed a custom WordPress Elementor website that inspires the community and tourists to visit, and demonstrates the engaging experiences the facility provides.

CountyMuseums.ca

Website Planning, Design & Development

To carry-out the new brand, name and positioning, it was important to overhaul the website to help amplify the Museum of Lennox & Addington experience. 1dea developed a custom WordPress Elementor website that inspires the community and tourists to visit, and demonstrates the engaging experiences the facility provides.

CountyMuseums.ca

Marketing & Promotional Collateral

To help carry-out the new brand look and feel, 1dea created a set of brand templates and tools that will allow the Museum of Lennox & Addington the opportunity to maintain consistency and professionalism in all of the marketing and communication materials they create on a regular basis.

Marketing & Promotional Collateral

To help carry-out the new brand look and feel, 1dea created a set of brand templates and tools that will allow the Museum of Lennox & Addington the opportunity to maintain consistency and professionalism in all of the marketing and communication materials they create on a regular basis.

Plan your future brand

1

Explore your goals and vision for growth

2

Create a
foundational plan

3

Use it to
thrive and grow

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