Museum of Lennox & Addington
Once considered the County Gaol (Jail), the Museum & Archives was prepared to reignite its presence in the community.
Brand Identity & Positioning
1dea was approached by the Museum & Archives to help develop a new brand identity, name and positioning that better reflects its overall experience, including strength in storytelling, community culture and bringing Lennox & Addington’s history to life. The rebrand included:
- Brand Positioning & Value Proposition
- Organizational Renaming
- Logo Design & Brand Guidelines
- Marketing & Communication Collateral
Brand Identity & Positioning
1dea was approached by the Museum & Archives to help develop a new brand identity, name and positioning that better reflects its overall experience, including strength in storytelling, community culture and bringing Lennox & Addington’s history to life. The rebrand included:
- Brand Positioning & Value Proposition
- Organizational Renaming
- Logo Design & Brand Guidelines
- Marketing & Communication Collateral
Visual Identity & Standards Guidelines
To help ensure the new logo, organizational name, and brand positioning would be used effectively, 1dea prepared a set of brand standards to help guide staff, vendors or community partners as to how to use the brand consistently.
Visual Identity & Standards Guidelines
To help ensure the new logo, organizational name, and brand positioning would be used effectively, 1dea prepared a set of brand standards to help guide staff, vendors or community partners as to how to use the brand consistently.
Website Planning, Design & Development
To carry-out the new brand, name and positioning, it was important to overhaul the website to help amplify the Museum of Lennox & Addington experience. 1dea developed a custom WordPress Elementor website that inspires the community and tourists to visit, and demonstrates the engaging experiences the facility provides.
Website Planning, Design & Development
To carry-out the new brand, name and positioning, it was important to overhaul the website to help amplify the Museum of Lennox & Addington experience. 1dea developed a custom WordPress Elementor website that inspires the community and tourists to visit, and demonstrates the engaging experiences the facility provides.
Marketing & Promotional Collateral
To help carry-out the new brand look and feel, 1dea created a set of brand templates and tools that will allow the Museum of Lennox & Addington the opportunity to maintain consistency and professionalism in all of the marketing and communication materials they create on a regular basis.
- Stationery Design
- Poster Templates
- Print & Digital Ad Templates
- Social Media Brand Templates
Marketing & Promotional Collateral
To help carry-out the new brand look and feel, 1dea created a set of brand templates and tools that will allow the Museum of Lennox & Addington the opportunity to maintain consistency and professionalism in all of the marketing and communication materials they create on a regular basis.
- Stationery Design
- Poster Templates
- Print & Digital Ad Templates
- Social Media Brand Templates
Need Help with a Project?
Whether you need a new website, brand identity, or ongoing support—start with a 30-minute exploratory call. We’ll listen, learn, and help you map out what’s possible.
